Simon has over 20 years’ experience leading and developing marketing, customer insight, category management and market research teams. He has worked across multiple sectors for a broad range of consumer-led businesses including Airtours, Unilever, Diageo, Nielsen, Honeywell, Fox’s Biscuits and Reckitt Benckiser. Simon leads his own practice and has recently completed a project in helping FMCG and CPG companies and retailers on how best to work together to improve performance.
Simon has an MBA with distinction from Bradford University School of Management and brings a passion for customer understanding and developing services and products to better meet their needs a key element of the Johnnie Johnson ‘Living Longer Living Better’ ethos.
Simon is a JJH Board Member, a member of the Audit and Risk Committee, a member of the Astraline Divisional Board and the Board Customer Champion.